PROMOTING SAFE AND SOBER PROM NIGHT AT YOUR SCHOOL AND IN YOUR COMMUNITY
We recommend you schedule an assembly of all prom eligible students approximately 30 days out from your prom. At the assembly, the DVD will be played (unless Kurt appears live), and the students will be introduced to the program. During the following 30 days, it is up to you and your students to rally each other to take the pledge.
We have enclosed a letter to parents from the Larson Law Firm. Sometime in the weeks before prom we recommend you send a copy of the letter to the parents of each of your prom-eligible students to inform them of the program and encourage them to support our students in taking the pledge. In that letter they are reminded that a permissive attitude does not help our cause. We all know that there are parents who either unknowingly or knowingly facilitate underage drinking and drug use by getting hotel rooms for their kids, or allowing unsupervised parties after prom, etc. We want parents on board with this program, to discourage that behavior.
For our part, we will be running Public Service Announcement on network TV stations and radio stations encouraging our students to take and keep the pledge. You and your student can do your part by promoting the program from within your school. In your Pledge Kit we provide you with a large banner which you can hang at your “sign-up” table in the cafeteria, or elsewhere in the school. You may have the sign-up table available to students as often as you like, and we recommend you make it available to them frequently. In exchange for the return of their signed pledge card, students receive a “Do It Right” wristband and a SSPN sticker for their vehicle. As you get closer to prom, more and more students see their peers wearing their wristbands, and that positive peer pressure will encourage those students on the fence to commit to taking the pledge.
We recommend that you get your student leaders in on the program early. This may include student counsel and/or cabinet, prom committee, and members of student MADD or SADD groups are perfect for this program. These students can lead the charge to encourage all other students to take the pledge seriously. Between the assembly and prom, students can promote the program themselves by some of the following methods:
- hang the posters provided in high visibility spots within your school
- make additional posters with alcohol and drug use statistics (provided)
- display their rear-window stickers on cars, lockers, etc. They are removable.
- encourage the unified wearing of wristbands every day until at least prom
- place in main hallway or cafeteria a ‘thermometer” that measures the progress of the student body toward the goal of 100% participation
- hang signed pledge cards on the “wall of fame” to encourage others to join
- raise money for individual cash awards given to students whose names are randomly chosen from a drawing of signed pledge cards the day AFTER prom

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